Manchester City, a club which has been literally revolutionized after the Abu Dhabi takeover from Sheikh Mansour in 2008 and also because of Manchester City Sponsors 2022. One of the most iconic moments of the modern era came in the year 2012 when the Citizens won their first-ever league title in the last moments of the game.
The legendary commentator Martin Tyler has absolutely lost it in that iconic – “ It’s Balotelli and Aguerooooooo” commentary. This moment defined a revolution that was about to come in the less-famous Manchester Club back then.
The following is the list of Manchester City Sponsors 2022
Global Sponsors
Etihad Airways
A decade defining sponsorship deal that changed the outlook for future sponsorships to arrive in terms of its impact and scrutiny. This deal brought nearly £ 67.5 M per year. Etihad Airways became the Principal Sponsor for Manchester City in 2011.
And the deal included not only the centre place in the club’s kits but also a change in name of their stadium to “The Etihad Stadium”. This deal was fundamental in making a club from just-another-big-thing to an actual real life big thing.
As they won five Premier League titles in the course of a decade and various other domestic trophies as well. The major role for this immense success goes to their manager Pep Guardiola as well who motivated this group of individuals into a complete team.
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Puma
Manchester City and American Giants of Sportswear Nike were together for six years before a certain other giant of German origin came into picture by the name of Puma. And became their official kit supplier in 2019.
When anything gets attached to Manchester City, one thing is the most obvious and i.e. Big Bucks or in the case of England ‘Big Pounds’ . This deal brings in a whooping £ 650 M over the course of 10 years. It also includes certain other clubs owned by City in Australia, Uruguay, Spain and China.
Nissan
Nissan is a well familiar brand in the field of automobiles. This Japanese origin automobile manufacturing company came in as Manchester City’s Official Automotive Sponsor in the year 2014. The latest extension between both the parties came in the year 2021.
Which included City Football Groups (CFG), other clubs in the US, Australia, Spain and China. Pep Guardiola their manager also extended his role of being Nissan’s Official brand ambassador.
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Regional Sponsors
Citibank
Since May 2015, this American origin company Citi has been an official banking partner of Manchester City. Their main area of working for the Cityzens is associated with Marketing but they also take care of City Football Schools. The Club’s football participation programs for kids.
Nestle
Swiss multinational food and drink processing conglomerate became the Official Coffee, Vegan and Vegetarian Partner of the club. This is a first of its kind deals with a top flight English Club which came in the year 2019.
This deal ensures that the company’s products are properly being promoted among the players and provide matchday opportunities for its customers. An initiative that has long proved to be fruitful for all the noble causes that it existed for in the first place.
Heineken
One of the oldest partnerships that ran around 20 years between two parties came into a further extension in the year 2016. With Dutch origin brewery being the official beer providing partner of the UK club. Some other rights are also conferred to Heineken apart from just branding rights.
Other Sponsors
Cadbury
In the year 2020, Manchester City signed a deal with Mondelēz which saw its confectionery brand Cadbury to be an Official Snacking Partner of the English Club. This deal includes the countries such as the UK, Republic of Ireland, China, United States, India, Australia, New Zealand, Malaysia, Brazil and the UAE.
Intel
Intel Sports and Manchester City came together in the form of a deal in the year 2019 which got extended in June 2020. A crucial part of this deal provides City the rights to employ Intel’s True View Technology, for a Truly Amazing experience for its fanbase.
Conclusion
Manchester City has been a hub for Sponsors and Partners. Some of the biggest names are associated with the English club. With the likes of Etihad Airways, Nissan and Adidas clearly steals the spotlight for being one of the most important and influential names associated with the club.