The Board of Control for Cricket in India has brought RuPay on board for the IPL 2022. RuPay will now serve as the official partner of the league. The 15th edition of the Indian Premier League is set to start on the 26th of March and the BCCI has hit a jackpot just before the start of the tournament. RuPay, a flagship product of the National Payments Corporation of India (NPCI), has signed a multi-year deal with the BCCI. Today, the chairman of the IPL, Mr. Brijesh Patel, formally announced RuPay as the official partner of the IPL.
“We are pleased to have RuPay on board as an official partner of the Indian Premier League 2022. This association of IPL and RuPay, the flagship product of NPCI, brings together two of India’s best homegrown brands and is set to create a huge impact on millions of Indians across the globe, encouraging digital payments adoption in a faster and seamless manner.”
Brijesh Patel, Chairman, IPL
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RuPay announced as the official partner for IPL
RuPay is a global card payment network introduced by India. It provides an exceptional self-reliant card payments network with innovative features that have made it a successful interoperable card. RuPay is widely accepted at ATMs, POS devices, and e-commerce websites. Here is what Praveena Rai, the Chief Operating Officer of NPCI said after signing the multi-year deal with the BCCI:
“We are delighted to partner with the BCCI for one of the most celebrated sports leagues – Indian Premier League. We believe RuPay resonates well with IPL as both brands are bringing India together. Just like IPL provides high voltage entertainment to all Indian cricket lovers, RuPay offers tech-led, innovative, and customized offerings to people across the country, being accepted in India and internationally. With RuPay’s venture into IPL as the official partner, we feel it is one of the best ways to define the tech-savvy, youthful, contemporary brand personality of RuPay.”
Praveena Rai, COO, NPCI