Emma Raducanu, a tennis prodigy from the United Kingdom, is one of the highest-paid athletes in the world for the year 2022.
The 19-year-old US Open champion debuted on Forbes‘ tennis earnings leader board after earning $21.1 million (£17.9 million) in the previous year.
The top 10 tennis players on this list have earned a combined $316 million (£267.5 million) in the last year, both on and off the court.
Raducanu was ranked sixth when she made history in 2021 as the first qualifier to win a Grand Slam match in the open era.
Emma Raducanu Sponsorship deals
Nike
Nike is Emma Raducanu’s sponsor.
The young Brit has a sponsorship agreement with American sportswear giant Nike for clothing and footwear.
Raducanu wears Nike shoes and jerseys on the court as part of her sponsorship, and she promotes the company’s goods on her social media accounts.
Wilson
Wilson is one of Emma Raducanu’s sponsors, and as a result, the British player now uses the Wilson Blade 98 racquet on the court.
DiorÂ
In October 2021, the emerging tennis sensation and French fashion house Dior struck a collaboration agreement making her brand ambassador. According to reports, the acquisition cost £2 million.
As a brand ambassador, Raducanu promotes the fashion line of Maria Grazia Chiuri as well as the company’s skincare and cosmetics items.
Tiffany & Co.
Famous US luxury jewellery company Tiffany & Co. was the first big business to hire the youngster on as a brand ambassador. In September 2021, following her spectacular US Open victory.
Raducanu wore Tiffany jewellery throughout the 2021 US Open competition before the agreement.
Evian
Endorsements for Emma Raducanu from Evian In December 2021. The bottled water company Evian signed the young tennis star as its global brand ambassador.
Raducanu, who serves as the brand’s global spokesperson, fronts Evian’s advertisements and promotes the company’s merchandise on social media.
British Airways
Endorsements for British Airways from Emma Raducanu
Raducanu was named the worldwide brand ambassador of British Airways, the national carrier of the United Kingdom, in December 2021.
As part of the agreement, British Airways will fly the tennis player to tournaments and training sessions throughout the world. She will also serve as the face of their advertising campaigns.
Porsche
In March 2022, Raducanu signed on to serve as a brand ambassador for the automaker Porsche. The British tennis player will represent the company as the face of its numerous international ads as a result of the collaboration.
HSBC
Following the signing of a four-year contract, HSBC named Emma Raducanu as its brand ambassador in June 2022. The cooperation makes advantage of Raducanu’s profile to educate the younger generation about money.
Other Tennis stars on the Forbes’ list
Despite not playing a match for nearly 14 months, former world number one Roger Federer remained at the top of the rankings for the 17th consecutive year. Federer, 41, made $90m off the court.
With earnings of $56.2 million, Naomi Osaka of Japan, who has won four majors, was ranked second.
Rafael Nadal of Spain took first position with $31.4 million. Followed by Novak Djokovic and Venus Williams, who has declared her intention to retire from the sport. Williams came in third with $35.1 million.
Russian Daniil Medvedev, who earned $19.3 million, Japanese Kei Nishikori, $12 million Venus Williams, and Carlos Alcaraz, who made $10.9 million, are also included on the list.
Also read: Rafael Nadal will become the first man to make history if wins the U.S Open in 2022
